by Cameron | Apr 15, 2019 | great marketing ideas, logo design
I’m always talking to marketing clients about trying to condense their value proposition down to three words and a picture – something that can communicate your value proposition in three seconds. And last night I discovered one of the best examples of...
by Cameron | Jun 1, 2016 | brand design, creative thinking, logo design, marketing strategy, online strategy
We recently finished part two of an engagement for Enable Advisory, a consulting firm in the mining industry and we’re very happy with the results. More importantly, so are they! After writing a marketing strategy for Enable late last year, we started work on...
by Cameron | Feb 4, 2016 | brand design, design, logo design
When ASX-listed Touchcorp approached us late in 2015 and said they needed help developing a name and a brand for their soon-to-be-launched payment service, we jumped at the chance. We were aiming at communicating the brand values of simplicity, transparency and...
by Cameron | Oct 21, 2015 | logo design
You’ve probably heard that Playboy is going to stop putting nude women in its magazine. Yes, the Internet has destroyed the print porn business. But the real reason is their logo. “Playboy’s logo showing a rabbit head wearing a bow tie is one of the most...
by Cameron | Jul 15, 2015 | design, logo design
Our new cards are lasercut on maple. Our new logo aka “el capitan” was designed by our creative director, Scott Wiegand. We love it because it says a lot about our brand – we’re unusual, we take on the difficult challenges, we make marketing...