by Cameron | Oct 31, 2018 | bad marketing, great marketing ideas, marketing strategy
For some unknown reason, when inexperienced people start thinking about sales and marketing, they lapse into a weird kind of mental state. Instead of thinking about the activity as “the beginnings of a relationship”, they think of it as “my chance to...
by Cameron | Apr 20, 2018 | social
When you want to get your customers to like your Facebook page, be like Kara and Danny at DannyBoys! Make it easy (with a QR code and instructions) and provide an incentive. Their sandwiches and soups are great too. Author: Cameron Reilly of Motherlode (Marketing...
by Cameron | Mar 26, 2018 | marketing strategy
One of our clients, Shandonvale Station, recently got some great coverage by Channel Nine. Author: Cameron Reilly of Motherlode (Marketing Consultants Brisbane).
by Cameron | Mar 22, 2018 | marketing strategy
Brian Dunaway asks craft brewers to think about what a brand really means. Please, for the love of God, tell me a good story. Let me know why I should like you. Long before I taste your beer. Humans spent hundreds of thousands of years sitting around campfires in the...
by Cameron | Mar 22, 2018 | marketing strategy
It’s not every day that we get invited to help a client design a new brand for a new business, and so we were excited to work with Lee Hellen to project manage designing the logo and building the website for his new business, Monitum. Read more. Author: Cameron...
