by Cameron | Oct 15, 2018 | SEO, social
Most of our clients are constantly struggling to improve their SEO. Mostly because it requires constant effort that most people don’t feel like they have time for. And they often aren’t really comfortable writing lots of content. They might be able to push...
by Cameron | Oct 10, 2018 | marketing strategy, social
This is a common problem I see businesses making all the time. They put time and energy into social media without really having a clear objective for why they are doing it. They’ll say “we’re putting out one Instagram post a day”. Great, I say....
by Cameron | Aug 23, 2018 | great marketing ideas, marketing strategy
I’m always talking to marketing clients about the need to condense the unique value proposition of their business down to “three words and a picture”, because that’s about all the time you have to communicate your message in a piece of...
by Cameron | May 2, 2018 | creative thinking
Useful for those of us that work on creative pursuits. Coincidentally I’m currently re-reading HENRY & JUNE. I’m also working on coming up with a new name for a client’s business. Reading up on Jay Jurisich’s ZinZin approach for additional...
by Cameron | Apr 20, 2018 | social
When you want to get your customers to like your Facebook page, be like Kara and Danny at DannyBoys! Make it easy (with a QR code and instructions) and provide an incentive. Their sandwiches and soups are great too. Author: Cameron Reilly of Motherlode (Marketing...
by Cameron | Mar 26, 2018 | marketing strategy
One of our clients, Shandonvale Station, recently got some great coverage by Channel Nine. Author: Cameron Reilly of Motherlode (Marketing Consultants Brisbane).
