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Client: Touchcorp
Category: Brand Development
Skills: Logo Design, Webdesign, Marketing Strategy
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Project Description


Our client Touchcorp, an ASX listed company that operates transaction processing, payments and data services forĀ a range of major clients, needed to develop a brand for their new online payment gateway. We worked with them to conceive the name Mony (rhymes with Sony), the logo, website and other brand elements as well as the marketing strategy for the new service.[/vc_column_text][/vc_column][vc_column width=”1/3″][vc_column_text]



  • Brand Development
  • Logo Design
  • Marketing Strategy
  • Web Design
  • Brochure Design

[/vc_column_text][/vc_column][/vc_row][vc_row full_width=”stretch_row” parallax=”content-moving-fade” font_color=”#ffffff” css=”.vc_custom_1446020392155{margin-top: 120px !important;margin-bottom: 90px !important;padding-top: 200px !important;padding-bottom: 200px !important;background-image: url(×1000-3.jpg?id=431) !important;}”][vc_column][ewf-testimonial name=”Vladimir Shchelkunov, Chief of Staff, Touchcorp”]Motherlode are fast and furious. [/ewf-testimonial][/vc_column][/vc_row][vc_row][vc_column width=”1/2″][ewf-headline title=”Mony is the new Australian payment gateway” details=”Reduces Fraud”][vc_column_text]Mony Payments is a payment services provider brought by Touchcorp, an ASX listed company that developed, operates and provides a secure, reliable & globally accessible platform that enables customers to access transaction processing, payments and data services for their consumers as required.[/vc_column_text][/vc_column][vc_column width=”1/2″][vc_tta_accordion][vc_tta_section title=”Brand Development” tab_id=”1446020416287-dedf070e-a41c8f26-1416″][vc_column_text]Once we had been briefed on the nature of the service Touchcorp were developing, we isolated the “brand values” and, from that, worked backwards to develop the name of the brand and the brand identity.[/vc_column_text][/vc_tta_section][vc_tta_section title=”Logo Design” tab_id=”1446020416431-8bc4f9ad-379c8f26-1416″][vc_column_text]Once we had the name of the brand, we had to find a way to integrate the brand values into the logo.[/vc_column_text][/vc_tta_section][vc_tta_section title=”Web Design” tab_id=”1446020469287-09994b41-62d38f26-1416″][vc_column_text]The first iteration of the website was a simple one page, “Coming Soon”. The second iteration has more detail about the service and was completely re-designed. A third iteration is forthcoming, again requiring another re-design.[/vc_column_text][/vc_tta_section][/vc_tta_accordion][/vc_column][/vc_row]