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Yesterday we launched the first part of a marketing campaign for WARDY IT Solutions,

a Brisbane-based IT firm that was recently named Microsoft’s #1 database partner in the entire world. These guys and girls are total guns when it comes to SQL Server. Their clients *love* them, as you can tell from the video testimonials we shot for the campaign.

View the rest of the video testimonials here. I’m pleased to see that the eDM campaign we launched yesterday is already delivering twice the average click rate you would expect for an eDM and THREE TIMES the average click rate for a software campaign. The work that we put into design has paid off.


by Cameron Reilly